- All blog hosts are not created equal
- There is something called 'tiny URL'
- Individual blog posts have addresses
Why are these items important?
Let's begin with the blog hosting sites. I'm not sure that is the official name, but I'm talking about the different places you can sign up and establish a blog of your own. Some are simple and straight forward - great for beginners and for people who don't care to become html experts. Others are packed with features - and the complexity that comes with the advanced features and functions. Some have great support available and others do not. Some have unlimited space. Others come with a limited amount of space for free and then options to purchase more space. Some are established and have the ability to drive readers to your blog with little effort on your part other than acutally writing. Others are new and depend on you to drive the traffic. Bottom line - do some research and choose one that fits your needs.
The idea of tiny URLs is that you can go to http://tinyurl.com/, enter a long URL such at the one for BlogBookTours in the first paragraph of this post, click a button, and receive a much shorter URL that will drive readers to the same site. The tiny URL for BlogBookTours? http://tinyurl.com/63npqj. Doesn't that look cleaner? The web site says that tiny URLs do not break in email and never expire.
And my favorite - Individual blog posts have addresses! Did you know this? Have you ever given or received a link to 'an article' and been disappointed when the link took the reader to a home page rather than to the specific article? I have. On more than one occaision I have tired of searching for the specific article and left the site prematurely. This can be avoided. When reading an article that you want to share, simply click on the title of that specific article and then cut and paste the URL. Is there a downside? Yes. When I read the long address, I know where it leads. The tiny URL is completely criptic.
For example, if I go to Helen Ginger's blog page, scroll through the arcticles and find a great article on medical forensics for writers that I would like to share, I can click on the url at the top of the page and paste that (http://straightfromhel.blogspot.com/) into an email to send. The problem is, this link will take the reader to Helen's home page where Helen's most recent wisdom will be on display. If I want to drive my reader to the specific article, then I need to click the title of that article before copying the url. Clicking the title generates a specific address - http://straightfromhel.blogspot.com/2008/08/bookmark-it-writers-medical-and.html - that will take the reader straight to the post in question. As an added bonus, when I return to the email to find the link for my own use, I will also be able to find the post more efficiently. What else could I do to simplify? I could go to tiny url and translate that long address to this one - http://tinyurl.com/6kmdho.